Our Three Step Process
One Qualified Lead > 50 Cold Ones:
Our Three Step Process
One Qualified Lead > 50 Cold Ones:
Ana Pol, founder of Pol Realty, was frustrated with outdated lead lists and unmotivated contacts. After trying several services with poor results, she turned to Value Add Marketing for a more quality-driven approach. Starting with just one test lead, Ana immediately saw the difference fewer leads, but far more qualified. The results spoke for themselves, leading Ana to embrace VAM’s system as a smarter, more effective way to grow her real estate business with serious sellers, not dead ends.
Challenge:
Ana Pol was overwhelmed with quantity but not quality. Like many agents, her team had access to a large database of over 20,000 contacts, but most were unresponsive or unmotivated. Worse, past experiences with other lead generation companies left her skeptical. Many promised leads but delivered nothing but wasted time. She needed fewer, better conversations, not more dead ends.
Solution:
What drew Ana to VAM was the quality-focused business model. Unlike others, VAM doesn't just pull names from a list. Every lead is pre-qualified through real conversations, so by the time Ana received them, she already knew their motivations, goals, and readiness to sell. Starting cautiously, she committed to “just one lead” to test the system and was quickly impressed.
Result:
That single lead proved the value. Ana was able to immediately see the difference: fewer leads, but far more qualified. Instead of chasing down unresponsive contacts, she was engaging with sellers who were ready to take action. She described herself as very happy with the results and affirmed that she would rather have one qualified lead a month than 50 that go nowhere.
Challenge:
Ana Pol was overwhelmed with quantity but not quality. Like many agents, her team had access to a large database of over 20,000 contacts, but most were unresponsive or unmotivated. Worse, past experiences with other lead generation companies left her skeptical. Many promised leads but delivered nothing but wasted time. She needed fewer, better conversations, not more dead ends.
Solution:
What drew Ana to VAM was the quality-focused business model. Unlike others, VAM doesn't just pull names from a list. Every lead is pre-qualified through real conversations, so by the time Ana received them, she already knew their motivations, goals, and readiness to sell. Starting cautiously, she committed to “just one lead” to test the system and was quickly impressed.
Result:
That single lead proved the value. Ana was able to immediately see the difference: fewer leads, but far more qualified. Instead of chasing down unresponsive contacts, she was engaging with sellers who were ready to take action. She described herself as very happy with the results and affirmed that she would rather have one qualified lead a month than 50 that go nowhere.
Ana Pol, founder of Pol Realty, was frustrated with outdated lead lists and unmotivated contacts. After trying several services with poor results, she turned to Value Add Marketing for a more quality-driven approach. Starting with just one test lead, Ana immediately saw the difference fewer leads, but far more qualified. The results spoke for themselves, leading Ana to embrace VAM’s system as a smarter, more effective way to grow her real estate business with serious sellers, not dead ends.
Challenge:
Ana Pol was overwhelmed with quantity but not quality. Like many agents, her team had access to a large database of over 20,000 contacts, but most were unresponsive or unmotivated. Worse, past experiences with other lead generation companies left her skeptical. Many promised leads but delivered nothing but wasted time. She needed fewer, better conversations, not more dead ends.
Solution:
What drew Ana to VAM was the quality-focused business model. Unlike others, VAM doesn't just pull names from a list. Every lead is pre-qualified through real conversations, so by the time Ana received them, she already knew their motivations, goals, and readiness to sell. Starting cautiously, she committed to “just one lead” to test the system and was quickly impressed.
Result:
That single lead proved the value. Ana was able to immediately see the difference: fewer leads, but far more qualified. Instead of chasing down unresponsive contacts, she was engaging with sellers who were ready to take action. She described herself as very happy with the results and affirmed that she would rather have one qualified lead a month than 50 that go nowhere.
Case Studies
Other Case Studies
Check our other case studies with detailed explanations
Case Studies
Other Case Studies
Check our other case studies with detailed explanations
Case Studies
Other Case Studies
Check our other case studies with detailed explanations